Tuesday, April 07, 2015

It's all about fake it till you make it.

Now, who's the poor bastard that I can delegate all my jobs.

A person I know just got promoted from a middleweight writer to a top senior post in less than 6 years. And within those years, X never produced amazing work that is worth mentioning.

"I guess X is a very lucky person," said my supervisor. I kept quiet and thought long and hard about it. If that's the case, then I can do it as well. I mean, not to brag but I've done some decent work in the past as well.

While I don't chase titles, I do chase the moolah (money). After all, that's more important than titles; actually scratch that, I'm also keen on the title as well.

However, you can't win them all. Something's got to give; the only thing that we can latch on is either or. Simple as that.

To be honest, I've been quite lucky as well. My office is just next door and my wife works the building next. I walk to my office with my wife. I'm getting paid handsomely and I still get to go home at 6pm.

So, should I complain? I don't think so.

Yet deep down there's always that little nagging voice asking me "Is this it?"


Wednesday, March 25, 2015

For the sake of impressing.

And that's how I became a douche.

When I was in my early 20s, just right around the time when I joined advertising, I craved for attention like a leech craved for blood. I don't know why and I don't know how, but I partly have to blame myself and my insecurities. I wanted people to acknowledge me like I was some hot new shit in town ( when I truth I didn't know jack).

So I became loud, flirty, friendly, and smiley most of the time. It was not even inhuman for a person to be that positive. Heck, I am positive but at that time, it was to the point of annoying. Positivity should have a leash so that it can go out and have a breather.

Along the way, I wasted my time to do what I was supposed to do - win awards and have a strong portfolio. But it didn't cross my mind that I would be paying the price in the future for this move. So zoom 9 years later and still without nothing to be proud of (well some), I often wondered what would happen to my life if I did the opposite - don't impress people.

Anyway, that is the past and what's done is done. All I can hope for is to look forward and start doing something instead of impressing and lazying around on my ass.


Friday, March 20, 2015

Playful ones.

The art of playful is a forgotten art. For the longest time, the more you play the more productive you'll become. But that art is a bit hard to apply when I'm an introvert.

Yeah an introvert in extrovert's clothing.

Most people assume that I'm quite the talkative guy when in truth, I just like to be alone with my games and peers.

I find that it is energy consuming to actually talk. But empty talk. Nothing of substance and nothing that I can actually gain from it.

This is my everyday life.

Empty chats.
Empty moments.

I got to play more. Play with my games and get the computer games that I want.

Yes.


Monday, March 09, 2015

For the love of finding a new job.

I realised now that most MNC agencies are pretty confusing. They just can't make up their mind and make a choice. With reasons, after reasons and without any notification, they just get up and leave without saying a word. Leaving the poor candidate...pretty well darn angry.

So here's a little tip for those who are looking for a new job.

DON'T APPROACH THEM. Let them approach you first (unless you are desperate).
ASK THEM FOR A DECISION. When they dilly-dally, it's just darn frustrating.
IF ALL ELSE FAILS, ON TO THE NEXT ONE. There are many other companies out there that are willing to hire you, anyways.


Last but not least, here's a cute stock picture for an upcoming movie featuring Vince Vaughn.

Holy shit, look at my forehead.

Monday, February 16, 2015

Bront is in da house.

Doing a recording with Bront Palare, actor, director and voice talent. Pretty nice to have an actor in the house.

Lighten things up.


Friday, February 06, 2015

Old Story Psychology

I've always wanted to study Psychology because my mom was a counselor. Students would visit her almost every hour. They laugh and they would listen to my mom earnestly. Taking in every word, making sure to never miss a thing. It was an amazing sight. Where would these words take them? I'm sure it will be nothing but positive places. How amazing it is to help people by mere words.

So why haven't I started? I don't know. I guess life happened. Life took me by surprise. Maybe I'm scared of going back to the start. Doubts and low self-esteem seem prevalent right now.

I've got nothing but money on my mind (sorry, words are from Sam Smith). That's all what I'm thinking about. Thinking about my future and family. Family is a beautiful thing. A must. Family and religion. The money bit just came in out of the blue to add more complexities in my life.

Wednesday, October 22, 2014

Ramblings (watch out Grammar Nazis!).



After less than a month at a well-known Korean ad agency, I finally left them to join another ad agency that’s located near my home. And in two weeks time, they will be moving to a new building, a building that’s located next to my condo! How cool is that? I don’t have to spend a lot on fuel and toll. Is it a dream job? I don’t know if it is. 

I’ve always wanted to work near my crib. My worry is that in 2 years time, I’ll be moving to Kajang; because I bought a property with my fiancé. It is a freehold landed property, double-storey terrace and a guarded community. Created by Tropicana Heights (or formely known as Dijaya Holdings), this is the latest development by the stellar developer. I like my life right now. I feel like I have it all. 

I have a Macbook Pro (courtesy of my office), my very own home, a work place that is near to my place, a wedding on the way, my Indonesian brother, who is here in Malaysia, and a wonderful fiancé. I know. I know. I’m blessed, and I will not take this for granted. I thank the almighty Allah S.W.T. He is the only one that can take it all away. And he can give more. He’s generous and he is fair. So I thank him and all the people that have helped me to get here. 

It is what I want. But all of this is not luck. It took hard work, and a little bit of networking helps. To be honest when I wanted to try out this current ad agency, the Managing Director already knew me. In fact we met 2 years ago when I was in my previous agency. She wanted me to meet up with the previous Executive Creative Director. And the meet was very pleasant. Although I told the MD that I’d join her after a year, I didn’t expect to join her three years later!  

My grammar still sucks and I know that for sure. After all I’m no Neil French or David Abbot. I don’t have a book waiting to be written. I’m a true blue ideas guy. Always have been and always will be. Think Dave Droga and Jonathan Kneebone. Come to think of it, I think I have talked about this once. 

This is dejavu. Shit. I guess I’m running out of shit to write. See, I told you. I’m like Chuck Palahniuk. I rather write things that are fast and easy to digest. Like a digestive biscuit that is screaming for mercy before the acid in my stomach burns the fucker. Yes, melt away you little processed cretin made from sugar and flour. Assimilate yourself with the fat on the walls of my stomach. Stay and forever drown in the putrid lipids. There is no exit for you. 

I didn’t know my MD stayed at my place, Metropolitan Square Condo. Didn’t I mention this earlier? Fuck déjà vu all over again! I’m just spitting and barfing a chunk of dejavu all over the place. It’s like FREE Déjà vu day. And I don’t give a rat’s ass. Buy 1 free 1 dejavu. Come one and come all. There is no stopping. That’s it. I need to play some Helios. A little light song for this office that resides within ikea. 

It’s raining now and I feel like I’m in Europe. Hmm, Europe. A place, a country that I would love to work in. Besides Japan. Oh my god that would be the ultimate dream. To work in Japan and just chill there until the day I retire. I really don’t mind. I will always make Japan my number one country. It is clean, disciplined, modern, traditional and everything in it. It is as though Japan is the mother ship and I’m being called home. A place to call home. I don’t mind denouncing my citizenship and be a Japanese. A Malaysian Japanese. A MaJap. A JaPam. 

Wait, what’s happening here? Why am I coming up with weird terms and such? And on that note, I’ve been writing nothing but gibberish. Break open a skull and destroy the stuff inside. Mash it up with potatoes and mix it with brown sauce. If you are drooling right now, well hello there Dr. Hannibal! Son of a bitch, this guy is looking so weird. I wonder if Eddy ever thought he would be working for an awesome ad agency, a multinational nonetheless. 

This is the beauty of it all. The creatives are sharpening their tools, as they get ready to go into battle. Helmi the Digital Master looks on the battlefield. Thinking and strategizing. Eddy the Word Strategist discusses his next move with a lowly intern or servicing. Ken Lee the Grand General is frowning upon his tactics.  The Word Wizard Justine mulls over the fact that her Kitty Powers have foiled. Faraj the Warrior cuts the unwanted plans in order to find the real idea underneath it all. The printer prints copious amount of cool wonders in order to defend against the EVIL Clients. This is it. This is the moment that everyone has been waiting for. Witness the final battle plan the great and powerful Rae, Warlord of the Words and Master of the Text. Everyone gasps and looks on as Rae unveils the greatest plan of all and the greatest. This is it. Can Rae make a difference? The West Suit Army is making a move and heading towards the land of the creative. This is it. Will this make a change? Will the tides turn? Or will the idle mind decides to wake up from its deep slumber? Don’t despair. There is no chance in hell that the darkness will cover the world. Hits after hits will be the death of it all. 

Oh no. Where is it? Where is my mind? We don’t know but I do know for sure that this article is full of gibberish and grammatical mistakes. Loads of it.